How Will You Price My Home?

How Will You Price My Home?

Let’s begin with this simple and true statement:

I am not the one who decides how much your home is worth. The market does.

It is my duty to you to interpret the market which will tell us exactly where to price your property to sell and how to approach the marketing of it. Here are the factors that will affect the value in today’s market:

Price
Pricing your home properly from the start is the deciding factor on how long it will take to sell it. Overpriced properties are the #1 reason a house doesn’t sell. My rule of thumb for correct pricing is 10 days with no showing or 10 showings and no offer, we need to look at our pricing strategy. You don’t want to clean your house for showings over and over again for 6 months, and still not have an offer, do you?

Location, Location, Location
Location is the single most important factor in determining the value of your property.

Condition
The condition of the property affects the price and the speed of the sale. As prospective buyers often make purchases based on emotion, first impressions are important. I’ll be able to help in optimizing the physical appearance of your home to maximize the buyer’s perception of value.

Competition
Prospective buyers are going to compare your property – both the condition and the price – to other listings in and around your neighborhood. Those buyers will determine value based on properties that are listed or have recently sold in the area.

Timing
Property values are affected by the current real estate market. Because we can’t manipulate the market, we’ll collaborate on a pricing and marketing strategy that will take advantage of the first 30 days your property is listed. It’s the window of opportunity when buyers and their agents discover your property and are most likely to visit and make offers.

Are you ready to price your home to sell or know of someone that is? Visit my website at http://www.saravanallen.kwrealty.com or call me, 913-558-2053. Happy home selling!

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